About Rawthentic®

Rawthentic® was created with a desire to feed animals what they need along with feeding them what they truly want to eat.  Rawthentic® is a unique formulation of meat, vegetables, and a small amount of quinoa (prepared in a proprietary way to mimic digestion), to meet the nutritional needs of pets. 

Rawthentic® is a unique blend of science, experience and intuition.  Rawthentic® was formulated with both the help of animal nutritionists and animal communicators.  We actually interviewed panels of animals after being fed to get their responses.  A little unusual – a little far-fetched for some – a little cool for others, but an amazing journey producing an amazing product that animals love.

Rawthentic® is labeled  for “intermittent and supplemental feeding only” because our food is slightly below the AAFCO standards in Vit E and Vit D.  We have researched this topic and based on so many differing opinions we chose NOT to add synthetic supplements.  There are few documented cases of vitamin deficiency in animals.  There are however studies suggesting synthetic vitamins can be harmful, or toxic.   The reality feeding ANYTHING – including you – is that there are nutritional holes.  No one food can fill all the holes.  We believe raw diets come closer than anything else on the market due to fresh ingredients.  The existing AAFCO standards were originally put in place for highly processed kibble and canned diets.  There are no current standards in place for fresh raw foods.  We hope over time standards will be developed for the growing raw pet food part of the industry.

Rawthentic®:

  1. Ingredients all from US
  2. Antibiotic-free, hormone-free poultry
  3. Ingredients from USDA inspected facilities
  4. Separate formulas for cats and dogs
  5. All nutrients from food